Predictable Site Visits for Real Estate Builders
Turn the enquiries you already pay for into confirmed site visits, by fixing the leaks between the lead and the visit.
Digital Krushna does not sell ads. We build the system that runs after the lead arrives: response in under 60 seconds, qualification, follow-up, and a push to a booked site visit. Automatically, seven days a week.
- Lead response under 60 seconds
- 7 to 32 site visits in 30 days, same ad budget
- Full visibility from enquiry to booking
Most builders don't have a lead problem. They have a site visit ratio problem.
leads in a month
site visit ratio
site visits
buyers lost after they raised a hand
Where it leaks
The money is not lost in the ad account. It is lost in the hours and days after the enquiry lands.
Slow response
The enquiry lands at 9:40 pm. Someone calls back the next afternoon. By then the buyer has spoken to three other projects.
Follow-up stops after two calls
Two unanswered rings and the lead is written off as junk. Most buyers need five to nine touches before they commit to a visit.
No nurturing
Nobody keeps the project alive in the buyer's mind between the enquiry and the weekend they are free.
Nobody pushes the visit
Conversations end with "we will share details on WhatsApp" instead of a date, a time and a confirmation.
No visibility
You know the ad spend and you know the bookings. Everything in between is guesswork.
Four principles we do not negotiate on
The lead is not the product. The site visit is.
We do not optimise for cost per lead. We optimise for confirmed, walked-in site visits, because that is the only number that turns into a booking.
Speed beats budget.
A lead contacted inside sixty seconds behaves like a different lead. We fix response time before we touch a single rupee of ad spend.
The system follows up, not the mood of the day.
Calls, WhatsApp and reminders run on a defined sequence, seven days a week, whether your sales team is in the office or not.
Every stage is measured.
Enquiry, contacted, qualified, visit booked, visit done, booking. You see the drop-off at each step, live, not in a monthly PDF.
Five components, one continuous path from enquiry to site visit
Paid Ads
Meta and Google campaigns built around project positioning, configuration and budget bands, so the enquiries arriving are people who can actually buy your inventory.
AI Calling, under 60 seconds
Every new enquiry gets a call within a minute of submitting the form. Intent, configuration, budget and timeline are captured and routed to your team.
CRM Tracking
Every lead sits in one pipeline with a stage, an owner and a next action. No spreadsheets, no leads living in a sales rep's phone.
WhatsApp Nurturing
Project walkthroughs, floor plans, location advantages and construction updates delivered on a sequence that keeps the project top of mind.
Site Visit Push
Every qualified buyer is driven to a specific slot, confirmed the day before and reminded on the morning of the visit to cut no-shows.
Same ad budget. A different month.
Lead response time
Site visits in 30 days
“A 2 and 3 BHK project in Kondhwa at ₹1.5L monthly ad budget”Read the full case study
| Metric | Before | After 30 days |
|---|---|---|
| Site visits | 7 | 32 |
| Bookings | 0 | 7 |
| Monthly ad budget | ₹1.5L | ₹1.5L |
| Lead response time | Hours to days | Under 60 seconds |
Narrow on purpose
Real estate only
We work with builders and developers. Nothing else. The playbook has been refined on residential projects, not adapted from an e-commerce funnel.
One builder per micro-market
We do not run the same system for your competitor two kilometres away. Once a micro-market is taken, it is closed.
Systems, not campaigns
Campaigns stop when the retainer stops. A system keeps working: response, qualification, follow-up and booking flow stay in place.
Site visits, not vanity metrics
Reach, impressions and cost per lead do not build revenue. We report site visits booked, visits walked in and bookings closed.
How working together actually looks
What you get every month
- Campaign management across Meta and Google for your project
- AI calling on every enquiry with under sixty second response
- CRM setup, stage hygiene and pipeline ownership
- WhatsApp nurturing sequences, written and maintained
- Site visit booking, confirmation and reminder flow
- Weekly numbers review: enquiries, visits booked, visits done, bookings
Commercials
You pay a fixed monthly retainer for the system, the tooling and the team running it. The retainer depends on the number of projects and micro-markets involved.
Ad budget is separate and always paid by you, directly to Meta and Google. We never mark it up and we never take a cut of it, so there is no incentive for us to push spend instead of performance.
Minimum engagement: three months.
Get the numbers on a 15-minute callWe would rather be clear than convincing
This is for you if
- You are a builder or developer with a live, RERA-registered project
- You already spend at least ₹1 lakh a month on ads
- You have a sales team that can handle site visits
- Your sample flat or site is ready to show
- You want a system, not a one-month experiment
- You are willing to look at your own numbers honestly
This is not for you if
- You are looking for the cheapest cost per lead in the market
- You want leads but do not have a team to call them
- Your project has no approvals or nothing to show a buyer yet
- You want to test for thirty days and then decide
- You expect bookings without a defined sales process
- You want us to work with your direct competitor too
What's included, what's not
| Included | Not included |
|---|---|
| Ad strategy, creatives and campaign management | Ad budget, paid directly to Meta and Google |
| AI calling engine and call scripts | Your in-house sales team salaries and incentives |
| CRM configuration and lead routing | Closing the buyer at the site — that stays with your team |
| WhatsApp nurturing content and automation | Brand films, 3D walkthroughs and large production shoots |
| Site visit booking and reminder system | Channel partner management and broker commissions |
| Weekly reporting and monthly strategy review | RERA, legal and approval work |
The system only works as a partnership
One decision maker who can approve creatives and messaging quickly
Accurate project details: configurations, pricing bands, possession timeline
Access to your ad accounts, CRM and WhatsApp business number
A sales team that attends site visits and updates the CRM
Honest feedback on lead quality within forty-eight hours
A three month runway so the system has time to compound
What builders ask before starting
Find out where your site visits are leaking.
Send us your last 30 days numbers: ad spend, enquiries, site visits and bookings. Nothing confidential, just the four figures you already track.
In fifteen minutes we will show you exactly where the drop-off is and what a site visit is actually costing you today.
Book Free Site Visit AuditNot ready for a call? Send us your numbers and we'll email the audit